Shopee Debuts Kim Chiu as Brand Ambassador to Kick Off the 10.10 Brands Festival

Along with the start of the 10.10 Brands Festival, Shopee, the top e-commerce platform in Southeast Asia and Taiwan, announces the appointment of Kim Chiu as its newest brand ambassador. Shopee’s new TV commercial and several interesting in-app activities will star the iconic actress, called the Princess of Philippine Movies and TV.

Martin Yu, Director at Shopee Philippines, said, “Shopee Philippines is happy to welcome one of the country’s top entertainers into the Shopee family, Kim Chiu. Kim’s bubbly, charming personality and love for online shopping both resonate with millions of Filipinos who find joy and excitement on Shopee. This 10.10 Brands Festival, we hope to bring the best brand deals and so much more with our valued and trusted brand partners.”

Users can look forward to these from Shopee brand ambassador Kim Chiu:

  • Kim Chiu’s new Shopee TV commercial: Kim Chiu gives the viral “Proof of Delivery” trend her own spin. Fans can look out for the TV commercial on local TV networks and on Shopee’s official Facebook and YouTube accounts.
  • Kim Chiu for Shopee Prizes: Users can find Kim Chiu on in-app games such as Spin & Win and Guess It Right, which they can play to win rewards such as coins and vouchers. 
  • Mini-games and contests with Kim Chiu: This October, users can join the #10BrandFaves contest featuring Kim Chiu for a chance to win 1,000 Shopee coins.

Kim Chiu fans can expect additional behind-the-scenes films on Shopee’s official YouTube and TikTok channels, as well as Kim Chiu-themed Instagram stickers. Users can also communicate with the actress on Shopee’s official Twitter account on October 9 during her Twitter takeover.

Shopee 10.10 Brands Festival

At Shopee’s 10.10 Brands Festival, consumers can get free delivery with no minimum purchase, major brand giveaways, and up to $1,000 off brand coupons till October 10.

Over 30 participating firms are giving away over $430,000 in prizes, including certificates, bundles, newly introduced items, and even a lifetime supply of products.

Shopee 10 10 Brand Festival

Shopee Mall is also hosting Nestle, Deerma, GoMO!, Lactum, Colgate Palmolive, Shigetsu, P&G Beauty, Garnier, and Belo Brand Days leading up to 10.10, when buyers can get discounts up to 80% off, branded items as cheap as 179, and a free gift with every purchase.

Shopee will host a variety of themed deals beginning October 1st, including the Groceries Fair on October 1, Fashion Fair on October 2-3, Mom & Baby Fair on October 4, Work From Home Fair on October 5, Gadgets and Gizmos Fair on October 6-7, and Beauty and Wellness Fair on October 8-9.

ShopeePay can be used to buy merchandise, pay bills, and scan to pay at the 10.10 Brands Festival. They can activate their ShopeePay wallet and top it up with money from online banking, debit cards, and over-the-counter partners to get up to 50% off load from Globe, Smart, Sun, and TNT; 50% cashback from Maynilad, PLDT, and a growing list of partner billers; and ShopeePay 1 Deals from Puregold, Ultramega Supermarket, Potato Corner, and other partner merchants.

Visit for more information.

Tito Raffy

is Rafael Pedrajita offline. He is the founder of Tech Patrol. He's been a freelancer and a blogger since March of 2010. He married a beautiful woman named Amor. You can follow him on his Social Media accounts in the links below.
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