It has finally arrived! Power Mac Center (PMC) launched the new iPhone 15 series at its highly anticipated midnight launch celebration, including exciting games and live performances by famous OPM bands and artists. More Filipino Apple fans received starter kits worth over P18 million in free products and accessories this year, allowing them to begin their iPhone 15 experience immediately.

Apple Premium Partner stores in Greenbelt 3 and SM Mall of Asia, PMC Festival Mall Alabang and Eastwood Mall, and The Loop in Bonifacio High Street all launched simultaneously. Customers who waited in line at these locations at midnight were also treated to special offers from event partners Anessa, KMC Solutions, Ikea, Saddle Row, and Yardstick.
“Power Mac Center’s new iPhone midnight launch has become that special occasion we get to share with our most loyal customers. This year, we’re celebrating the arrival of iPhone 15 in five locations and in three more pocket events in the coming days. We’re excited to have onboard both new and existing partner brands that help us provide the premium Apple universe experience that customers keep coming back for,” said Joey Alvarez, PMC Director for Marketing and Product Management.
Customers waiting in line at Greenbelt 3 got serenaded with the bittersweet repertoire of OPM band December Avenue and the soulful acoustic set of singer-songwriter Adie, best known for the single “Paraluman.” It rained excitement in the countdown to midnight as OPM rock band Lola Amour took center stage.
Also gracing the event were some of the country’s top celebrities and influencers.
At 12:01 on October 20, the participating stores opened to end the long wait for the iPhone 15 and welcome a new era of greatness.
‘iPhone for All’ possible with these bank promos
PMC’s “iPhone for All” makes investing in the iPhone affordable, accessible, and possible for all. For a limited time only, customers can enjoy huge deals from partner banks, including:
- BDO (October 20-22, 2023)
- FREE P1,500 Power Mac Center Gift Certificate for every iPhone 15 installment purchase using your BDO Credit Card.
- BPI (October 12-31, 2023)
- FREE P1,500 Power Mac Center Gift Certificate for every iPhone 15 installment purchase using your BPI Credit Card.
- Citibank (October 12-22, 2023)
- Get 5% off for a minimum single-receipt PayLite spend of P50,000 for 24 months.
- UnionBank (October 12-22, 2023)
- Get 5% off for a minimum single-receipt 0% Installment spend of P50,000 for 24 months with your UnionBank Credit Card.
- RCBC (October 20-December 31, 2023)
- Get P1,000 worth of Power Mac Center Gift Certificates for a minimum spend of P30,000 using an RCBC Bankard at 12 and 24 months 0% installment and/or Buy Now, Pay Later.
Customers can see the iPhone 15 firsthand through experience booths at Robinsons Galleria Cebu and SM City Davao from October 20 to 22, and at the Power Plant Mall in Makati City from October 24 to 26, from 10 a.m. to mall closing hours.

Try out the fantastic new features of the iPhone 15 series and get tips and tricks from PMC specialists onsite on how to use the iPhone for work and play. Premium companies will also display accessories that precisely match your favorite Apple gadgets, while partners and financial institutions will extend discounts and offers to local clients. More events are planned, so stop by the booths.
The iPhone 15 and iPhone 15 Plus are available in 128GB, 256GB, and 512GB capacities, as well as Blue, Pink, Yellow, Green, and Black colors; the iPhone 15 Pro is available in 128GB, 256GB, 512GB, and 1TB capacities; and the iPhone 15 Pro Max is available in 256GB, 512GB, and 1TB capacities. Natural Titanium, Blue Titanium, White Titanium, and Black Titanium are the possible colors for the iPhone 15 Pro and Pro Max.

