LG Electronics celebrates another triumph as it captures the 25th position in “The 2018 Harris Poll Reputation Quotient Rankings,” showcasing its premier positioning in the market as a highly reputable brand that is loved and trusted by global consumers. This recognition complements LG’s continued quest for developing ground-breaking innovations and a strong connection with its consumers in the Philippines and all over the world.
The Reputation Quotient (https://theharrispoll.com/reputation-quotient/), conducted by The Harris Poll, reflects the reputation ratings of the top 100 visible global companies in terms of corporate value and brand awareness. LG ranked 25th with a score of 78.92, based on emotional appeal, products and services, social responsibility, vision and leadership, workplace environment and financial performance. This year, LG outperformed other multinational brands such as Google (28th), Apple (29th), and Samsung (35th). In the product & services category, under the ‘Top Companies by Corporate Reputation Dimension’ banner, LG ranked fourth after Amazon.com, Tesla Motors and Wegmans.
Mr. Inkwun Heo, LG Philippines Managing Director, commenting on this joyous occasion said, ‘’Once again, LG proves its integrity and positioning as a well-reputed global company. We are a brand that always tries to enrich the lives of its consumers with breakthrough products and innovations. Placing 25th in the 2018 Harris Poll Reputation Quotient Ranking is truly a proud moment for LG. Rest assured, we will continue with our mission to set industry benchmarks and to exceed customer expectations in delivering well-designed products that have a positive impact on households across the Philippines and the world. “
LG has developed a deep relationship with its consumers over the years by catering to their need and demands in a customized fashion. LG’s core philosophy of “Life’s Good” is reflected in its ongoing thrust of providing innovative products and services that change the lives of its consumers for the better.