AQUOS THE SCENES 8K, SHARP’s latest flagship Audio Visual device, was launched in the Philippines today, bringing new levels of immersive experience to the living room. This year, SHARP’s Audio-Visual brand AQUOS celebrates its 20th anniversary with a party. The AQUOS THE SCENES 8K series, which spans two product categories: TV and Soundbar, makes its debut as the company’s anniversary model.
Since 2001, the name AQUOS has been used as a sign of ‘New standard home usage television for the twenty-first century.’ SHARP declared a great resolution in 2000 to convert all CRT TVs to LCD TVs in five years when just 4% of TVs in Japan were LCD*2. LCD televisions are being replaced all around the world after 20 years. Sharp introduced a variety of the world’s largest / first televisions during this period, selling 50 million units by 2020.
Sharp’s corporate mission is to “Change the World with 8K+5G,” and our goal is to keep introducing innovative products and services that suit the needs of our devoted consumers. This time, the objective is to make this 8K TV more accessible and to create a benchmark in the 4K premium TV zone. This is all in the name of disseminating the highest resolution 8K and ushering in a new era of home entertainment in consumers’ homes. Mr. Kazuo Kito, President and General Manager of Sharp Philippines, remarked, “This is another milestone that Sharp establishes new standard home used TV for a post-COVID-19 century.”
When SHARP initially released our AQUOS brand LCD TV in 2001, we wanted and understood that its slimmer and more elegant design would bring a new way of life to our customers’ living rooms. With its stunning pictures and sound, SHARP claims that AQUOS THE SCENES 8K will provide the next level of immersive experience to consumers’ living rooms this year. People have been forced to go out less as a result of social distancing measures, stoking their desire to spend more quality time at home with their families. AQUOS THE SCENES 8K enhances numerous life scenes at home with your families, such as a Home-cinema scene, a Music-live scene, and a Latergram scene to share family memories. “And Android TVTM makes it smarter and easier to get more out of your television.”
‘We are able to celebrate the 20th anniversary of our AQUOS brand we developed together.’ said Yoshihiro Hashimoto, Senior Executive Managing Officer, Head of Asian, Oceanian, and European Business. ‘AQUOS THE SCENES 8K creates an exciting experience of overwhelming images and sound effects that changes our customers’ houses into a theatre. Just like the first year we launched our AQUOS brand 20 years ago, we offer new value to the market together with our partners’.
Yoshihiro Hashimoto, Senior Executive Managing Officer, Head of Asian, Oceanian, and European Business.
AQUOS THE SCENES 8K TV: DW1X series
Picture quality that gives you the feeling of being there
The DW1 is AQUOS’ flagship model, and it’s packed with vital features for families looking for superior visual experiences at home. This model comes in 60- and 70-inch sizes and has an 8K Ultra-High Definition (8K UHD) resolution. DW1 will transform your living room into a theater room when used with the newly created Deep Chroma Display Pro and Z2 Revelation Processor. ‘My Japan R&D team interacts with the Malaysia R&D team. Shigeru Kojima, Head of ASEAN, Taiwan, MEA, and Oceania TV R&D, stated, “By matching Japan’s greatest technology over local demands.”
AQUOS THE SCENES SOUND BAR: C22CX1 series Sound quality that gives you the feeling of being there
The OPSODIS technology utilized in the C22CX1 series soundbar home theatre system properly mimics numerous three-dimensional audio formats typically used in TV, movie, and gaming. OPSODIS is a program that replicates how humans hear sound in a real-world setting. The unique stereophonic reproduction method manages the sound’s timing difference, giving the listener a realistic stereophonic sound that immediately hits the left and right ears. Connecting this soundbar to an AQUOS THE SCENES 8K TV will improve the immersive experience even further.
‘Without additional sources or back speakers, OPSODIS can generate 360-degree immersive sound,’ stated Shigeru Okubo, Head of Audio R&D. ‘By replicating how humans hear sound and using innovative speaker arrangement ideas, the audience will be unaware that speakers are present.’ Rather, the sensation of being there in the situation is achieved.
Check out the SHARP AQUOS TV line-up, including the new AQUOS THE SCENES 8K series online at www.ph.sharp
