The year 2012 marks the 15th anniversary of Canon in the Philippines. From a subsidiary with less than a quarter of a billion year-end revenue in 1996, CMPI is now a multi-billion peso company. This is largely due to Canon Marketing (Philippines)’s steady and consistent double-digit growth since 1997 until 2010.
Since 2004, Canon has been an Environmental Management System (EMS)-certified company which is a resounding testament to the company’s operational excellence.
CMPI employs almost 500 employees powering the company’s local operations, Canon Marketing (Philippines) serves a prestigious clientele ranging from tech-savvy customers to multi-million dollar companies and small to medium entrepreneurs.
Today, CMPI is present six major regions in the country and is continuously expanding its network. More than 300 authorized service centers carry Canon’s wide range of globally recognized cameras, camcorders and printers and its service coverage spans all areas of the country.
The year 2012 is another exciting year for celebration as Canon’s market dominance has been affirmed by various organizations. Canon bagged the following awards in 2011.
International Data Corporation (IDC): Canon PIXMA printers – as the number one total inkjet printer brand for 2011 based on unit sales.
Public Relations Society of the Philippines (PRSP): Award of Merit for both its Canon GreenNation environmental campaign and annual Canon Photomarathon event.
GfK Research and Technology: Canon got its first certification as number one camcorder brand for 2011 based on its majority market share. This citation is a milestone for Canon which has also been the consistent top brand for compact digital cameras since 2007.
Technical Image Press Association (TIPA): Canon bagged six honors:
Best DSLR Professional for Canon EOS-1D; Best Expert Compact Camera for Canon PowerShot G1 X; Best Professional DSLR Lens for Canon EF 8-15mm f/4L USM fisheye; Best Multi-function Photo Printer for Canon PIXMA MG8250; Best Video DSLR for Canon EOS 5D Mark III and finally, Best Professional Video Camera for Canon EOS C300 Digital Cinema Camera.
TIPA is Europe’s leading photo imaging and press association composed of editors from leading photography titles worldwide.
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