Pokémon Co., Ltd. has announced a thrilling collaboration with ITZY, a five-member female group linked with JYP Entertainment. A new ad featuring ITZY, as well as a making-of video and a TikTok video, will be launched on February 9 (Wednesday) for the Nintendo Switch title “Pokémon LEGENDS Arceus,” which will go on sale on January 28 (Friday), 2022.
In this first collaboration between Pokémon and KPOP artist ITZY, the girl group will appear in various promotional materials and events related to the Nintendo Switch game “Pokémon LEGENDS Arceus,” the downloadable game “Pokémon UNITE,” and the trading card game “Pokémon Card Game,” as well as ITZY’s hit song “WANNABE,” which has received over 400 million views on YouTube.
Because Pokémon has long been a favorite among ITZY members, the new collaboration endeavor was enthusiastically received.
In an interview, ITZY members shared their fun and wonderful memories with Pokémon. Yeaji said, “I’ve been told a few times that I look like Eevee. It made me happy because Eevee is one of my favorite Pokémon!” Remembering her childhood, Leah shared, “when I was a kid, I would always watch Pokémon in front of the TV every morning. It was my routine each day!” For Luijin, she revealed that “when I was playing games as a child, my parents got upset with me because I was playing too much for fun!”
When asked which Pokémon they preferred, Leah stated, “I used to enjoy Kabigon, but I fell in love with Eevee during this session… “My favorite Pokémon is Eevee!” says Chae-ryong. With its glittering eyes, I believe it’s lovely!
“I was pleased to hear that I could collaborate with Pokémon, which is well-known and which I have adored since I was a child,” Yeaji said of the Pokémon collaboration project.
“I’m really delighted to be working on Pokémon!” Chae-ryong stated. I’ve been watching it since I was a kid, so I’m both nostalgic and honored! “I’m incredibly delighted that we decided to collaborate with Pokémon,” YoonA gushed. Please fill me with excitement and love for the future with my most favorite Pokémon and their pals! ”
JYP Entertainment’s ITZY is a five-member girl group that debuted on February 12, 2019. “Crazy in Love,” the group’s first full-length album, was released on September 24, 2021. “IN LOVE” peaked at No. 11 on the Billboard 200, the main U.S. Billboard chart, and charted for two weeks in a row; it also ascended to No. 12 on the Artist 100 chart, demonstrating its growing global popularity.
Meanwhile, Pokémon Co., Ltd is aiming to make “Pokémon” more entertaining for people all over the world through games, animations, and card games.
Pokémon LEGENDS Arceus is a mix of “action” and “RPG” that challenges the expression of the new “Pokémon” series.
The Jade Region is a setting for adventure and magnificent nature.
The action takes place in the Jade Region, many years before “Pokemon Diamond Pearl.” In the center of the Jade Region rises Mount Tengan, surrounded by many regions with varied conditions. Each region has its own own nature, as well as a distinct Pokémon habitat.
A new “Pokémon” series like you’ve never experienced before
Pokémon battles unfold on a huge field, where trainers can capture Pokémon through action and experience a different form of strategy with the addition of new elements and people, and Pokémon that can be met for the first time in this world. For individuals who have never played the “Pokémon” series before, as well as others who have been playing for a long time, this is an entirely new experience.