Smart's SPINNR is awarded as best music app at MWC 2015

The first music streaming app to hit the Philippines, Spinnr, launched in November 2013, ahead of Spotify and Deezer, has won an award at the Mobile World Congress 2015.


The app, which kick-started the music streaming revolution in the Philippines, won at the GSMA’s 20th Global Mobile Awards which is dubbed the “Oscars” of the mobile industry. SPINNR was recognized among other nominees like Samsung’s Milk Music, Universal Music’s The Kleek, Bharti Airtel’s Wynk, and the Radio Sawa app.

SPINNR received judges’ praise for being a multiplatform app with “a proven track record in driving subscriptions in the Philippines, thanks to a bite-sized revenue model with carrier billing in a low credit card user base environment.”

“Our warmest congratulations to all the winners of the 20th Global Mobile Awards,” said GSMA chief executive officer John Hoffman. “Our winners are in the esteemed company of the mobile innovators, pioneers, and leaders that have won these coveted awards over the last two decades, many of whom have been game-changers in transforming the way that the world communicates.”

The GSMA is a renowned global association of mobile operators, device makers, software companies, equipment providers, and Internet companies. This year’s Global Mobile Awards received more than 800 “high-caliber” entries, judged by more than 300 independent experts, analysts, journalists, and academics.

“We are happy that our homegrown SPINNR app has been recognized as the top mobile music app in the world. Just a few years ago, Filipinos were not very familiar about the concept of music streaming. By giving users the total music experience through streaming, exclusive merchandise, and the hottest music events, SPINNR has revolutionized the way Filipinos enjoy and experience music through their mobile phones,” said Mellissa Limcaoco, head of Smart’s innovation and product development group.

SPINNR is available as a free downloadable app on Android phones and iPhones, and can be accessed by other internet-capable gadgets like tablets, laptops, and desktops via Users can log in using their Smart, Talk ‘N Text, or Sun Cellular account or their Facebook account.

This is also not the first time for Smart to win at the Global Mobile Awards. Last year, the company’s disaster preparedness and emergency response program called SafePH was named “Best Use of Mobile in Emergency or Humanitarian Situations.” The GSMA cited Smart specifically for its quick network restoration and emergency response efforts in the aftermath of Supertyphoon Yolanda.

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