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Richard Lim aims every Filipino to have XTREME Appliances at home

Mr. Richard Lim’s Sun Group of Companies (SGC) thrives in a variety of industries, including real estate, property buy-and-sell, consumer electronics, construction materials, hotels, and ten malls in 2021. SGC has penetrated several industries in the last year with its exceptional products and services targeted for every Filipino. SGC employs roughly 5,000 people around the country as of 2021.

Richard Lim Xtreme Appliances

“SGC aims to be the company for Filipinos. We want to provide excellent and outstanding products and services accessible to everyone,” Lim emphasized.

XTREME Appliances is one of the SGC companies that has been helping every Filipino household attain a more convenient and pleasant lifestyle. Since its inception in 2016, XTREME Appliances has grown from selling audio and video devices to becoming one of the country’s leading appliance brands, constantly striving to provide affordable yet high-quality home and commercial appliances that perfectly meet the needs and wants of every Filipino. In keeping with its goal to provide comfort, convenience, and efficiency to all Filipinos, XTREME Appliances is now poised to take on the competition and consistently offer innovative and cost-effective goods.

“Among all other brands, XTREME Appliances’ biggest strength is its quality at an affordable price. Our brand always makes sure that the quality of our products will never compromise while giving every Filipino budget-friendly price,” says Lim.

Leading One-Stop Shop Appliances Brand

XTREME Appliances, positioned to be every Filipino’s local one-stop-shop appliance brand, offers a wide range of home and commercial appliances under its categories — XTREME for audio and video products; XTREME Cool for air conditioners, refrigerators, freezers, washers and dryers; and XTREME Home for kitchen and home essentials such as gas ranges, water dispensers, microwave ovens, induction cookers, and multi-functional appliances.

Appliances are more of an investment for most Filipinos. Affordability and quality are two of the most important elements for most Filipinos, and this has resulted in XTREME Appliances becoming a popular brand among Filipinos.

Adrian Lim, XTREME Appliances President assured that the brand will continue to work hard to provide affordable yet world-standard appliances.

“XTREME Appliances has always been a brand for Filipinos. We want to highlight our local brand to be on par with international brands out there,” says Adrian Lim.

A total of 32 concept stores have opened across the country as of May 2021, with a goal of 100 concept stores by the end of the year. XTREME Appliances wants every Filipino in Luzon, Visayas, and Mindanao to have access to the brand.

Adapting to the ever-changing demands of the Filipino market

In the past year, XTREME Appliances has been launching products to adapt to the ever-changing demands of the Filipino market. During the global health pandemic, the brand launched innovative and useful products like multi-cookers, blenders, induction cookers, dishwashers, air fryers, air cooler, and electric kettles that are designed to assist customers in the new-normal world.

To keep updated on the latest news and happenings of XTREME Appliances, like and follow them on Facebook, Twitter, Instagram, TikTok accounts and join their official online community on Facebook, XTREME Fam. For the full list of products and exclusive discounts, please visit XTREME on Website, Lazada, and Shopee e-commerce.


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