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Cherry rebrands to Cherry Philippines; Now  offers comprehensive selection of Internet of Things (IoT) products

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The last man standing as a local mobile phone brand, Cherry, is now known as CHERRY Philippines.

CHERRY Philippines remains committed to creating a single ecosystem that will improve the lives of all Filipinos.

CHERRY Philippines has completely transitioned to the fast-changing market by offering a comprehensive selection of Internet of Things (IoT) products, home and living, entertainment, kitchen, accessories, and more.

CHERRY Philippines provides globally intelligent technologies that enable significant levels of automation and control to help Filipinos become more efficient and increase their productivity, security, comfort, and convenience. All of these products, from door locks to switches to security systems, can now be easily controlled with the touch of a screen, a swipe of a finger, or a voice command via the CHERRY IoT Solutions App.

Michelle Ngu-Cinco, Chief Operating Officer/ Chief Marketing Officer, CHERRY Philippines.

“The rapid growth of Internet of Things system has increased the demand of having a smart space or a smart home. The CHERRY IoT products are designed to give comfort, convenience, efficiency and security. These are Wi-Fi enabled and easily works by the downloading the CHERRY IoT Solutions App. This is part of the brand’s blueprint to move forward towards a vision of bringing a CHERRY device for everyone.  As we embark on this new chapter, we are happy that Anne is still part of CHERRY,” says Michelle Ngu-Cinco, Chief Operating Officer/ Chief Marketing Officer, CHERRY Philippines.

Anne Curtis as Cherry Philippines brand ambassador

Anne has spent years wearing various hats and honing her craft. She’s one of the most influential artists of her generation, a well-known actress, a fitness fanatic, a concert queen, and now a wife and a devoted mother. She has reached a significant milestone, which brings with it its own set of unique challenges. Anne needs an efficient way to do more in less time because she has a successful, fast-paced career and a family to adore.

“I am proud and happy that CHERRY has expanded to providing IoT products that can help transform a regular household into a smart home. With so many things going on and a hectic schedule, these IoT devices will really help us in our day-to-day routine.” Anne Curtis, Brand Ambassador, CHERRY Philippines.

CHERRY Smart Security Cameras and Sensors

Security cameras and sensors increase home security, giving you extra peace of mind knowing that you can monitor your house from anywhere. In addition to security cameras, CHERRY offers smart locks, smart switches, and motion sensors that may send alerts, allowing you to take fast action in the event of a suspected security breach.

CHERRY Air Purifiers

Nowadays, it is critical to prioritize our health and have additional protection even within our own homes. CHERRY offers a variety of air purifiers that can assist in reducing the negative impacts of airborne contaminants. Depending on the size of your home, there is bound to be one that will meet your requirements, including the smart ones. With a smart air purifier, you can simply manage the fan speed and run time while keeping an eye on the air quality in the room. It filters dangerous airborne contaminants through multiple layers.

Other CHERRY Smart Devices

CHERRY is your one-stop shop for everything you need for your home and living, leisure, kitchen, and more. These goods are used for a wide range of things, from everyday necessities to tools and appliances with specialized uses.

Most Filipino homes have a television, and CHERRY has just released its first TV product line, the CHERRY Aqua Smart TV. TVs used to be a passive form of entertainment, but now they are very participatory. You can choose from a 55-inch model with 4K UHD definition and the Google TV operating system. There are 43-inch and 32-inch versions of the CHERRY Aqua Smart TV for home use.

On top of that, cleaning has never been so easy. With its Intelligent Mapping Technology, the CHERRY Smart Movasweep Robotic Vacuum can remember how your room or even your whole house is set up. When it finds a spot with more dirt, it instantly turns up the suction with a beep. It’s a smart robotic hoover that you can direct from afar using the CHERRY IoT Solutions app.

Aside from cleanliness, we also need to consider proper ventilation at home. With that, CHERRY has an Air Circulation Fan that assist to lessen the amount of moisture in the air, making it easier to breathe. It is a low-noise fan suitable for places like bedrooms, workplaces, and libraries where noise levels are an issue. Moreover, it has a timer schedule feature to carry out a function at a specific time, and you can manage three levels of wind speed using its remote control or easy touch screen. Its sophisticated and modern design fits any décor.
CHERRY also releases the 2-in-1 Bladeless Fan and Air Purifier that can clean air up to 30 square meters area coverage giving your loved ones a clean air circulation. It has moisture resistant isolation to balance conditions of humidity. Secure source of clean air with its H13 HEPA Filter that improves air quality, reducing the risk of respiratory conditions. It has a smart Wi-Fi app control capability that can be used with the Cherry IoT Solutions app. From the amount of airflow as well as different speed, everything can be controlled from the tip of your finger. 
In addition to this, CHERRY has Dehumidifier Pro that can detect the humidity level in the room and decide on its own to turn off once it reaches the right level.

CHERRY has a Dust Mite UV Vacuum for carpets and pillows that has strong suction and gets rid of 100% of mites. This keeps your home deep-cleaned down to the fibers of your rugs and pillows.
Aside from keeping our homes clean, we must ensure they have enough airflow. So, CHERRY has an Air Circulation Fan that helps reduce the air’s wetness, making it easier to breathe. It is a quiet fan that can be used where noise is a problem, like beds, offices, and libraries. It also has a timer so you can set it to do something at a particular time, and you can control the three wind speed levels with the easy-to-use remote control or touch screen. Its sleek and modern form goes with any style.

CHERRY also makes a 2-in-1 Bladeless Fan and Air Purifier that can clean the air in an area up to 30 square meters and give your family clean air to breathe. It has moisture-resistant insulation to keep humidity in check. With its H13 HEPA Filter, which improves the quality of the air and lowers the risk of lung problems, this air purifier is a safe way to get clean air. A smart Wi-Fi app, such as Cherry IoT Solutions, can control it. Everything, including the amount of wind and the speed, can be changed with the tip of your finger.

CHERRY also has a Dehumidifier Pro that can sense how humid the room is and decide when it has reached the right amount.

We live in the future already. The Internet of Things (IoT) is proof of this. CHERRY is your enabler because it sells IoT products everyone in our digital world needs. CHERRY is changing the way people think about the Internet of Things (IoT) so that everyone can see the benefits of a smart home and how it makes it easier to run your home.

Agnes Conopio

“Moving forward, CHERRY will continue to invest in research and development to bring more innovative products that will make life more convenient,” says Agnes Conopio, PR-CSR Senior Manager, CHERRY Philippines.

Anne Curtis’ involvement as CHERRY’s brand ambassador brings a level of authenticity to amplify the brand’s messaging. Further, it communicates that consumers may look forward to experiencing Smart Living with CHERRY.

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Raffy Pedrajita

is Rafael Pedrajita offline. He is the founder of Tech Patrol. He's been a freelancer and a blogger since March of 2010. He married a beautiful woman named Amor. You can follow him on his Social Media accounts in the links below.
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