JBL is redefining personal audio with the launch of its most advanced headphones yet – the JBL Tour One M3 Smart TX. As the global leader in audio innovation, JBL continues to set new benchmarks in premium sound experiences.
JBL Philippines gathered a small group for an immersive experience using the JBL Tour One M3 Smart TX. A first and unique experience for me as the editor of Tech Patrol: all attendees were listening to studio-like, clear, and crisp audio through headphones.
At the launch event, JBL guests were to “experience sound like never before” through a unique, immersive showcase. Attendees enjoyed a cinematic movie playback and live music performances featuring Clara Benin’s intimate acoustic set and a powerful band performance by Janine Teñoso. All performances were streamed through the Tour One M3 Smart TX headphones, ensuring every seat felt like a front-row VIP spot with studio-level clarity and precision.

“This isn’t just a product launch – this is a glimpse into the future of audio,” shared Larry Secreto, Director of Consumer Audio at Harman Philippines. “We wanted people to not just hear the sound, but feel it. That’s what our products stand for – bringing audio closer, clearer, and more personal than ever.”
Smart TX: JBL’s Most Advanced Headphones Yet
The JBL Tour One M3 Smart TX is engineered for discerning listeners who demand premium sound anywhere they go. Its highlights include:
- True Adaptive Noise Cancellation 2.0 for immersive focus
- Personi-Fi 3.0 for personalised sound tuning
- JBL Spatial Sound with head tracking for realistic audio placement
- Auracast™ broadcast technology for sharing audio seamlessly across multiple devices
- The new Smart TX audio transmitter, compatible with virtually any device, including in-flight entertainment systems, ensuring travelers experience premium JBL sound even while flying.
Experience It First-Hand at SM North EDSA
You can try the JBL Tour One M3 Smart TX at the JBL Tour One M3 Experience, running from July 24 to 30, 2025, at SM North EDSA, The Block, from 10:00 AM to 10:00 PM. Explore immersive lifestyle zones, including a replica of an airplane cabin, a cozy living room, and a stylish café, to understand how JBL’s smart connectivity seamlessly adapts to any environment.
Exclusive Launch Promo: Up to 75% Off
During the event period, shoppers can enjoy up to 75% off on select JBL headphones and earbuds. It’s the perfect chance to upgrade your audio gear and explore the latest JBL innovations up close.
For more details on JBL’s newest releases and upcoming experiences, stay tuned here at Tech Patrol, your trusted source for the latest in consumer audio and tech news.
