The LG PuriCare AeroTower – Experience Nature’s Pure Breeze Inside Your Home
An electric fan is one of the things you’ll find in almost every Filipino home. Every room usually has at least one, and sometimes even two. We live in a tropical country where it’s hot and humid, so it’s not surprising. But in the last few years, people have become more interested in getting clean air. Not just because of COVID, but also because of dirty air, dust in the house, and pet hair and dander.
LG wants to solve this problem with the AeroTower, which uses the PuriCare technology of the South Korean company and combines it with a cooling fan. At an event recently held at Living Innovations in BGC and hosted by socialite and interior designer Ms. Tessa Prieto, LG showed the AeroTower for the first time and let a few media members try it out for themselves.
Sungjae Kim, LG PH’s managing director, was elated with the introduction of the new product to the local market. “This is a new favorite, as I feel that it captures the essence of the brand. It provides the perfect blend of form and function. It’s sleek, stylish, and can hold its own among any artwork in any room. At the same time, it provides pure, clean air and cools you off according to your specific needs. What’s not to love?”
Jave Enriquez, LG Product Manager, emphasized the new AeroTower’s functionality and aesthetically beautiful form. It is a part appliance and part work of art, inspired by the Red Canyon, and will bring elegance to any place in your home or office. It provides three distinct airflow options to suit your preferences. There are ten-speed levels and it is nearly as silent as a library at 23 dB. It also indicates the air quality, allowing you to breathe cool, clean air.
The AeroTower can also be controlled in three ways: by touching the unit itself, by using a remote, or by using LG’s ThinQ app.
LG invited people who have a lot of influence in their fields to talk about how the AeroTower is a direct upgrade to their home or work setup.
Shamcey Supsup-Lee, who is both an architect and a beauty queen, raved about how well the AeroTower combines form and function. “Even if the AeroTower was just a fan or an air purifier, it could stand up to any designer furniture or art on display. It’s amazing that it can be used as both.” Lifestyle medicine expert Dr. Jansen Calalan was brought in by LG to talk about how important it is to breathe clean air.
“Having access to clean air lowers your risk of lung problems and heart disease improves your brain health, and makes you happier in general.” Sofia Andres, an actress, and new mom said that LG’s multi-filtration technology also makes her feel safe. “The multi-filtration technology gives me peace of mind and reassurance that my whole family is safe, even when my human and dog/cat babies come and go.”
To close, Mr. Changsoo Jang, LG Air Solutions Product Director says, “This product is the culmination of years of research and development with the end goal of making life better for every customer. The AeroTower, as well as this event itself, is just the first step toward the future. Together, we take each step forward together.”
